About Digital Insights

Keith Feighery
Blog Overview
This blog is focused primarily on web technologies and trends in online tools, digital and social technologies and developing business models around internet services. Particular interest is paid to how marketers are adopting new technologies and how businesses are adapting to the changing landscape that new and emerging platforms and channels are posing.
Keith Feighery Bio
I have over 12 years experience designing, developing and managing software applications for the financial services sector and building and developing online retail businesses. I work with businesses in developing web and digital strategies, and provide consultancy services in helping businesses adopt and integrate new technical and business platforms. I have a MA in Digital Media Technologies and lecture in web technologies and social computing.
Experience
Oct 2008 – Present, Digital Strategist & Consultant, Digital Insights, Dublin, Ireland
Digital Insights is a technology consultancy. It provides strategic consultancy, management, training and production services to clients, agencies and research partners. Services include implementing web technology, digital media and social computing strategies, providing business tools and technology platform analysis, and delivering project and programme management services.
Jan 2006 – Sept 2008, Director, Baba Beag (www.bababeag.ie), Dublin, Ireland
Online Retailer and Wholesaler. Responsibilities include Technical & Business Development, Public Relations, Financing, Marketing, Advertising and Optimisation Programmes.
Jan 2007 – Dec 2007, Executive Participant, M50 Enterprise Programme, Dublin.
Full-Time Enterprise Ireland and university sponsored experiential business programme to support and mentor start-up technology related businesses. Baba Beag was selected as a participating company on the Programme, which aided the development of funding initiatives, sales and business development, executive communications, marketing, legal and financial management infrastructure.
Mar 2004 – Oct 2005 Senior Program Manager , Siebel Systems Inc., Dublin, Ireland.
Managed multi-functional teams of Product Managers, Engineering, QA and Release Manangement delivering major product releases for customers such as Commonwealth Bank of Australia (CBA), Development Bank of Singapore (DBS), Tatra Bank Slovakia and ServiPag Brazil.
April 2000 – Mar 2005, Senior Project Manager, Eontec, Dublin, Ireland.
Managed both internal product development and external client implementation teams. Delivered projects include Bank of Ireland, EBS, Yorkshire Building Society and Commonwealth Imperial Bank of Canada.
Dec 1997 – Mar 2000, Senior Consultant, Allfinanz Inc, Dublin, Ireland
Performed Business and Technical consultant roles for a number of Irish, UK and European clients. Clients included National Irish Bank, Ulster Bank, Marsh McClellan, Middle Sea Valetta and Bank of Valetta
August 1992 – May 1995 Manager, La Perla Bar, Paris, France
Managed one of the Marais’ top bars and restaurants, Responsibilities included hiring, business development, promotion and general management duties.
Education
2007 – 2008 DIT Aungier St., MA Digital Media Technologies (1st Class Honour)
Course content includes: Project Management, Web Development: Flash, ActionScript, XHTML, PHP, AJAX, JS, CSS, SQL; DVD Authoring, Design Principles, Video Production, Animation, Audio Tools .
2002 – 2006 Dublin City University, BA in History and Sociology (II.1 )
1999-2000 Irish Institute of Insurance, Dublin.
Certificate in Proficiency in Life and Pensions Administration
1997 – 1999 Dublin City University, Diploma in Information Technology
Content included Software Design, Programming in C++, Java, Communications Technology, Management Science and Project Management
1996 – 1997 Dublin Institute of Technology, Certificate in Software Development
Software Development Lifecycle, Programming in C, dBaseIII, Cobol, Java
1990 – 1992, Trinity College Dublin, Business Economics and Social Sciences

