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Social media exploration with lots of case studies

January 28th, 2010
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I've attached a presentation that I give on explaining social media (in its broadest sense) - i.e. social networks, digital content, listening tools, reputation management, content marketing etc... along with case studies of businesses using social media to both good and bad effect. Also covers  how social media platforms have become enablers for the mass spread of ideas and memes.  Have a read through and get back with any comments etc...

Keith Feighery Ibat Online Marketing, Sales & Digital Strategy Notes
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