I’ve attached a presentation that I give on explaining social media (in its broadest sense) – i.e. social networks, digital content, listening tools, reputation management, content marketing etc… along with case studies of businesses using social media to both good and bad effect. Also covers how social media platforms have become enablers for the mass spread of ideas and memes. Have a read through and get back with any comments etc…
Embedded is a presentation that I have put together which gives an overview of how businesses can and are using social media and looks at some of the tools and platforms available. It mainly examines how businesses are using it to engage externally but it also covers how businesses use social technologies internally in their organisations.
Feel free to comment, be interested to get your feedback
Here’s an interesting slideshow from Above and Beyond KM where he takes a look at how organisations can and should adopt social media technologies. It provides an overview of types of social media platforms and the solutions they offer to organisations. It is meant to be targetting legal people, but works as a good overview of enterprise 2.0 social technologies for all.
Below is embedded a report drawn up by Peter Kim who is a former Forrester researcher on social media with a set of predictions for 2009. In it he discusses the coming trends and forecasts with some of the well known voices on the social media circuit, such as Chris Brogan, Jeremiah Owyang, Charlene Li and whole raft of others.
In Peter’s Blog you can get a summary of what some of these say.
The following article is a second installment to the initial “superlist of social media” article. Some interesting videos and the most recent Motrin Moms ad is played which caused a furore with Mums in the States. Have a look through. There’s certainly some resources here that are worth putting in the RSS reader to follow.
Providing enterprise digital strategy and programme management services. Demystifying social technologies and demonstrating to organisations how to use them productively both internally and externally.